For over 30 years, Neuca has been operating in the healthcare sector, synergistically linking the needs of pharmacists, manufacturers and patients. It is the market leader in wholesale pharmaceutical distribution in Poland and a manufacturer of pharmaceuticals and pharmacy preparations. It employs 6.2 thousand employees and associates.
I had the great pleasure to work on an external campaign, which aim was to show a fifth element of Neuca's CSR strategy. This strategy included these elements:
- healthy society
- healthy environment
- responsible organisation
- partnership for responsibility
- healthy society
- healthy environment
- responsible organisation
- partnership for responsibility
The fifth element of the strategy is every NEUCA employee. This is guided by the company's principle "responsible business starts with each one of us".
The project included the preparation of key visuals for each strategy, preparation of social media posts, sliders, banners, illustrations, graphics to be used by the client in his own branding materials.
